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Return to: Recommended Reading

Business As Unusual
by Anita Roddick

Anita Roddick is one of the world's most outspoken, controversial and successful businesswoman.  Business as Unusual charts the story of Roddick and her company The Body Shop, through the lows and highs of the last decade.  Along the way she turns the tables on the way society looks at business and shows how it is possible for an international company to act in an ethically responsible and accountable way, without sacrificing good business sense or profit margin.

The Body Shop is one of the business success stories of the century.  This book shows you how and why.

McDonald's - Behind the Arches
By John F Love

McDonald's is the story of an American business success, a company that proved that value of hard work, ingenuity, trail and error, and gut instincts.  In McDonald's:Behind the Arches, business writer John F Love tells the astonishing story of people and the stategies, the innovation and the brilliance that turned a single hamburger stand into a multibillion dollar corporation that has influenced the very culture of America - and now the world.

The Road Ahead
By Bill Gates

In this optimistic and refreshingly realistic book, Gates looks ahead to show how the emerging technologies of the digital age will transform all our lives.  As he says, we are on the brink of a new revolution, and crossing a technology threshold that will forever change the way we buy, work, learn, and communicate with each other.  In the Road Ahead, Gates takes us back to when he chose to drop out of Harvard to start his own software company.

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